Thomas Hestbæk Andersen holds a PhD in linguistics (2003) and is an Associate Professor in Business Communication at the University of Southern Denmark.
His research focuses on social semiotic text analysis as well as text production, hereunder explorations on the digital resemiotisation of interaction in/from organisations. Thomas also investigates multimodal copy writing, multimodal discourse analysis and (as basic research) a systemic functional description of the grammar and semantics of Danish.
His most recent books are Teksten i grammatikken (a Danish functional grammar; with Alexandra Holsting) and Social Semiotics. Key Figures, New Directions (with Boeriis, Maagerø and Tønnesen). Currently, he is primarily involved in
- A project on the digital resemiotisation of buying and selling interactions
- A project on multimodality in organization and management studies
- An ever-continued project on the description of Danish.
He is founder and chair of the Nordic Association for SFL and social semiotics, reviewer of multiple articles for several journals and book publishers and has contributed with numerous articles, book chapters and conference presentations around the globe.
Privately, Thomas is an enthusiastic amateur chef and a happy road cyclist, and he lives and swears by the motto: ‘My rides on the bike allow me to cook and eat (and drink) whatever I like’.
Find his official SDU researcher page here.